Ngaphambi kwaye ngakumbi emva kobhubhani we-Covid-19, ngakumbi nangakumbi abathengi bakhetha ukuthenga kwi-Intanethi.Ngokutsho kwe-PWC, ngaphezulu kwesiqingatha sabathengi behlabathi bathi baye baba yidijithali ngakumbi, kwaye inani lokuthenga ngee-smartphones liyenyuka ngokuthe ngcembe.
https://www.zegashop.com/web/online-store-vs-offline-store/
Kutheni abathengi bekhetha ukuthenga kwi-intanethi:
Ngokufumaneka kwe-24/7, abaThengi banokuthenga ngokulula kwabo kuba banokuthenga nangaliphi na ixesha naphi na endaweni yokuchitha ixesha lokuya kwivenkile yezitena kunye nodaka kunye nokwenza iintlawulo zobuso ngobuso kunye nabasebenzi bevenkile.
Ukongeza kokulula, abathengi benza intlawulo ngaphandle koqhagamshelwano nge-intanethi.Akufuneki bathethe nabasebenzi beevenkile ngolwazi oluthe kratya malunga neempahla abanomdla kuzo. Le yeyona ndlela yonga ixesha kwaye ilula yokuthenga into abayifunayo.
Kwiimpahla ezininzi, amaxabiso akwi-intanethi akahlaziyi ngaxeshanye kunye namaxabiso e-intanethi.Ke abathengi bakhetha ukuthenga kwi-Intanethi ngakumbi xa unyuso lwe-intanethi luqhubeka kwaye amaxabiso asevenkileni akakahlaziywa ngexesha.
I-ZKONG inokunceda njani ekwakheni ivenkile enyanzelekileyo yokuthengisa?
1. Abathengi banokuskena ikhowudi ye-QR kwi-smart signage ye-ESL ukujonga ulwazi oluthe kratya malunga nempahla, kunokuba babuze abasebenzi abagciniweyo iinkcukacha ezingaphezulu.Okwangoku, banokwenza iintlawulo zoqhagamshelwano naphi na evenkileni.Kubathengi abaninzi ngakumbi abasukela amava obuqu kwaye bade bazame ukunqanda ukunxibelelana ubuso ngobuso, ngokungathandabuzekiyo i-ESL ikhusela indawo yabo yokuthuthuzela.
2. I-ZKONG isekela ngokukhawuleza ukufumana ii-odolo ze-intanethi ngaphakathi kwevenkile, ukubonelela ngenkonzo yoku-odola kwivenkile kunye nokuthatha kuyo nayiphi na indawo, kunye nenkonzo yosuku olufanayo kwivenkile.Ke ngoko, ukuthenga ngaphandle kwe-intanethi akumelanga ukuthathwa ngexesha elimisiweyo kunye nendawo emiselweyo.Endaweni yoko, abathengi bayaxhaswa ukuba bathenge kwaye bathathe izinto nanini na xa bekulungele ngelixa bechukumisa ngokwenene okanye bevavanya izinto abazifunayo evenkileni.
3. Ukusebenzisa inkqubo ye-ESL yefu, ukuhlaziya amaxabiso kunokukhawuleza ngokukhawuleza ngokucofa nje okukodwa, ukugcina ixabiso le-intanethi kunye ne-offline lihambelana.Ke bobabini abathengi kunye nabathengisi akusekho mfuneko yokuba bakhathazeke malunga nokuphoswa kuko nakuphi na ukukhushulwa.
4. Ngenkqubo ekhawulezayo emva kwe-ESL, abasebenzi esitolo bagcina ixesha elingakumbi lokubonelela ngenkonzo yomthengi engcono, ukwakha indawo ehambelana nomthengi.Kwabo bathengi bafuna isikhokelo okanye uncedo evenkileni, ngakumbi kubathengi abadala, abasebenzi bayakwazi ukuqaphela kunye nokujongana neemfuno zabo.
Ixesha lokuposa: Jul-28-2022